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ADV NewsNew Colors And Pricing For 2024 Aprilia Tuareg 660

New Colors And Pricing For 2024 Aprilia Tuareg 660

The Italian adventurer returns with three new color schemes and a price bump.

Published on 10.16.2023
2024 Aprilia Tuareg 660 new colors

Since its introduction in 2021, the Aprilia Tuareg 660 has earned its place as one of the top performance-focused machines in the middleweight adventure class. With its manageable size, off-road prowess, touring comfort, and modern rider aids, the Italian adventurer offers a combination of features many adventure riders are looking for.

While no mechanical changes have been announced for 2024, Aprilia has introduced three new color schemes. The colors are not only inspired by the off-road environment the Tuareg is designed to tackle but also celebrates the bike’s rally credentials. 

2024 Aprilia Tuareg 660 new colors
Canyon Sand

Joining the previous livery, the new ‘Canyon Sand’ color scheme represents the warmth of vast dunes while Aprilia says the more understated ‘Atreides Black’ reflects its affinity for muddy off-road terrain. Rounding out the trio is the ‘Dakar Podium’ color scheme, a tribute to the legendary exploits of yesteryear in the desert that culminated with a third place win at Dakar in 2010 with their RXV 450 Rally machine.

2024 Aprilia Tuareg 660 new colors
Atreides Black


All the new color schemes are complemented by a striking red frame, giving the bike a race-inspired look that highlights Aprilia’s return to its off-road racing roots. As part of the “Back to Africa” project, the Italian brand has developed a racing version of the Tuareg 660 with the technical collaboration of GCorse’s Gianfranco and Vittoriano Guareschi. Remarkably, the bike recently snatched third place in its international debut at the Transanatolia Rally.

2024 Aprilia Tuareg 660 new colors
Aprilia’s RXV 4.5 snatched third place overall and three stage wins in the 2010 Dakar. Photo courtesy of Aprilia
2024 Aprilia Tuareg 660 new colors
Dakar Podium

The 2024 Tuareg 660 still features a twin-cylinder 660cc engine pumping out 80 horsepower, 52 ft-lbs of torque, 9.5 inches of suspension travel, dirt-friendly 21”/18” wheels and a wet weight of 449 pounds with a healthy assortment of standard options. For 2024, Aprilia has expanded the range of accessories to include an air filter for off-road use to further protect the engine from dusty conditions.

Pricing and Availability

Pricing for the Tuareg 660 sees a small bump for 2024. The new Canyon Sand and Atreides Black, along with the original Martian Red and Acid Gold colors, will share the same MSRP of $12,299 USD — $300 more than the previous year model. In turn, the new Dakar Podium and original Indaco Talgemust color will have an MSRP of $12,699 USD — a bump of $100.

As far as availability, Atreides Black and Canyon Sand will hit US dealer floors this month while the Dakar Podium is expected to arrive in November. Canada will have to wait a bit more with the arrival of the new colors set for February 2024.

Aprilia Tuareg 660 Specs

ENGINE:659cc DOHC parallel-twin with 4-valves per cylinder
BORE X STROKE:81 x 63.93 mm
POWER:80 HP (58.8kW) @ 9,250 rpm
TORQUE:51.63 ft-lbs (70 Nm) @ 6,500 rpm
FUEL SYSTEM:Airbox with front air vent. 2-48 mm throttle bodies, Ride-by-wire management.
TRANSMISSION:6-speed. Aprilia Quick Shift (AQS) up and down available as an accessory.
ELECTRONICS:APRC Suite that includes ATC (traction control), AEB (engine brake) AEM (engine maps), ACC (cruise control) 4 Riding modes (Urban, Explore, Off-road, Individual)
FRAME:Tubular steel frame, engine used as a stressed member
CLUTCH:Multiplate wet clutch with slipper system
SECONDARY DRIVE:Chain, drive ratio 15/42
DRY WEIGHT:412 lbs (187 kg)
WET WEIGHT:449 lbs (204 kg)
FRONT SUSPENSION:Kayaba 43mm fully-adjustable USD Fork
REAR SUSPENSION: Kayaba fully-adjustable monoshock with progressive linkage
SEAT HEIGHT:33.9″ (860mm)
FUEL CAPACITY:4.8 gallons (18 liters); 0.79 gallons (3 liters) reserve
WHEELBASE:60.04″ (1525mm)
LENGTH:87.4″ (2220mm)
WIDTH:37.99″ (965mm)
TRAIL:4.46″ (113.3mm)
WHEELS:21″ front / 18″ rear tubeless
FRONT BRAKE:Twin 300mm Disc with Brembo 2-piston calipers and steel-braided brake lines.
REAR BRAKE:Single 260mm Disc with Brembo single piston floating caliper.
RATED FUEL ECONOMY:4.0 liters/100 km (58.8 MPG US)
MAINTENANCE INTERVALS:Oil change every 6,200 miles; Valve check every 12,400 miles.

Author: ADV Pulse Staff

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October 16, 2023 11:31 am

Bold new graphics!

Eric Altman
Eric Altman
October 16, 2023 11:35 am

The bike looks amazing in that Dakar Podium colorway!

Paul Tannahill
Paul Tannahill
October 16, 2023 11:37 am

I really want to give the Tuareg 660 some serious consideration when I go for a new bike next Spring, but the fact that my closest dealership is almost a hundred miles away in Portland, Oregon is a real turnoff. Actually, that is two turnoffs.

Fred FlannD
Fred Flann
October 16, 2023 5:15 pm
Reply to  Paul Tannahill

Well, its also 450 lb wet. They need to get this porker down to 350 lb.

November 8, 2023 6:27 pm
Reply to  Fred Flann

So you think they can get it to weigh as little as a Honda CRF300, or Kawasaki KLX300? That is a nice dream. If I remember correctly, the racing version of the Tuareg that Aprilia is campaigning in rallies shed 60lbs from the stock version. So even Aprilia is having difficulty getting the Tuareg 660 under 390lbs on a race bike. If they could make a 350lb Tuareg it would be one of the most popular bikes in the world. It would have near superbike performance on the street and almost motocross capabilities in the dirt. That holy grail unicorn doesn’t exist yet.

October 17, 2023 12:03 pm
Reply to  Paul Tannahill

The Portland dealer is great. I got my Tuareg 660 last year 2k below MSRP. Plus he gave me a whole new outfit from boots to helmet. I highly recommend that shop

October 26, 2023 3:27 pm
Reply to  Paul Tannahill

Paul, sell that 1090R and get an 890R. That’s what I did. I tried the T7 in between, but after the 1090 the T7 would not do. The 890R is infinitely better than the T7 and feels about 25 lbs lighter, and gives up nothing in performance and excitement to the 1090. And Gray Area is a great local dealer.

November 8, 2023 6:20 pm
Reply to  Paul Tannahill

I bought my 2023 Tuareg from a dealer 141 miles away, two hours in each direction. I simply decided that, after considering many different bikes, I wanted a Tuareg 660 for its own merits regardless of the dealer distance.
The first service and oil change must be done by the dealer. I was told though, that after the mandatory first service by the dealer, if other maintenance is done by a certified motorcycle repair shop or dealership, and it is proven by receipts for the work, then Aprilia will continue to honor the two year warantee.
Beyond that, I do all my own work on my vehicles and will not need the dealer services after the warantee expires.
If I were buying a bike to travel third world countries, or SA, or Africa, it would not be a Tuareg 660. I’d get a DR650 or Royal Enfield Himalayan, or similar simple bike with global parts network. But for cruising the highways and BDRs of America, the Tuareg 660 is perfect. I also like the idea that I won’t see other Tuaregs that often, and that it is a somewhat unique machine.

October 17, 2023 7:03 am

12,699 USD converted into Canuck Currency
17359.63 CAD plus taxes and shipping for a 660cc with little or no or scattered dealership support across Canada is not in the cards with the present day economy as it stands

October 19, 2023 6:03 pm

Move the cat to quit dumping heat on my shin, and we can talk about a purchase. Not spending $600 just so I can remove a good part (the cat removal header).

October 22, 2023 9:49 am
Reply to  Bob

You cry alot

November 8, 2023 6:00 pm
Reply to  Bob

The Tuareg is considered “compact” for an adventure bike – so components will be closer together, such as catalytic converter and footpeg. The Tuareg is running 13.5 compression, so it is a fairly highly strung bike, and making energy means making heat too. Nothing is free.
Better ducting could reroute some of that warm air out the side or bottom, rather than at the riders right foot. I’m waiting until the warantee on my 2023 Tuareg runs out, and will consider a header at that point.


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