Triumph Scrambler 1200 ‘Steve McQueen’ Edition Up For Auction
An opportunity to own the exclusive No. 0278 McQueen Scrambler for a good cause.

A unique opportunity to acquire Serial No. 0278 of Triumph’s Scrambler 1200 ‘Steve McQueen’ limited-edition model will come about this August 14 in Monterey, California as it crosses the Mecum auction block with a charitable twist. The motorcycle is one of an exclusive run of just 1,000 produced globally and boasts a desirable serial number that matches the number plate ran by Steve McQueen in the1964 International Six Days Trial (ISDT). Proceeds from the sale will be donated to the Boys Republic, a nonprofit school and treatment community for troubled youth which McQueen himself attended.
It was back in 1964 when actor and motorcycle rider Steve McQueen, helped to form and fund the first official Team USA to enter the famed ISDT motorcycle race held annually in Europe. His team members included Bud and Dave Ekins, Cliff Coleman and John Steen, all of whom piloted their very own Triumph motorcycles in the harrowing and iconic race. Their efforts across the pond were highly publicized, with countless magazines and news outlets including prominent feature articles about the race within their pages. As a result, imagery of McQueen atop his No. 278 Triumph at the 1964 ISDT remains prolific even today.
Inspired by the original competition-spec Triumph TR6, made famous by the legendary barbed wire jump in the iconic 1963 Second World War classic “The Great Escape,” the Scrambler 1200 Steve McQueen Edition has been developed in partnership with the McQueen family. Chosen to ride in the film by McQueen, the Triumph TR6 used in the jump was created by a British Triumph dealer and ISDT Gold Medal racer Ken Heanes, with an ISDT suspension set-up designed for robust stunt work.

This limited edition brings all the go-anywhere capability and advanced technology of the new 2022 Triumph Scrambler 1200 XE, and adds its own premium McQueen-themed paint scheme and extensive list of unique details. First launched for 2019, the Triumph Scrambler 1200 has demonstrated its impressive dual-purpose capability, setting a new benchmark in its category. Fully equipped with a selection of premium Scrambler accessories, fitted as standard, the Steve McQueen Edition is now officially the highest-specification Scrambler 1200 ever.

With just 1,000 Scrambler 1200 Steve McQueen Edition models available worldwide, each bike is individually numbered on the billet-machined handlebar clamp, which also features a laser-etched Steve McQueen signature. For even greater exclusivity, each bike comes with a unique certificate of authenticity stating the bike’s serial number, and carrying the signatures of Triumph’s CEO, Nick Bloor, and Chad McQueen, son of the legend himself.

The highest bidder will not only become the proud new owner of the exclusive Scrambler, but they will also be invited to attend the annual dinner of the Steve McQueen Car and Motorcycle Show at Boys Republic as a Guest of Honor. The school was founded in 1907 and has since helped more than 32,000 at-risk teenage boys and girls lead productive, fulfilling lives, including alumni Steve McQueen, who not only graduated from the school, but also later provided funding and support to the organization and its mission.
For more information visit mecum.com.
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